Strategic Planning

Avon's plan is to attract customers by their products. Their products vary with age. Avon has both products for young people and old people. People are attracted to Avon because of their low prices and the good deals they have. Avon has make up and nail polish  for all different age groups. Avon has competitiveness from Revlon because they have make up for different age groups as well. Avon also has competitiveness from Essie because they sell nail polish also.